Rentgrata is a lead conversion tool where prospective renters can send personalized questions to your current residents. This can happen in a few different ways. First, there is the Rentgrata widget that sits on your community's website. If your community has "Neighbor Nurture" enabled, conversations may also be started through a Rentgrata generated email campaign to leads in your CRM. And lastly, each community has a dedicated Rentgrata.com URL that can be shared by the onsite team with prospects to start conversations.
If a prospective renter chats with a current resident on Rentgrata, and then applies, signs a lease, and moves into your community, the prospective renter may be eligible for a move-in bonus and the resident that referred them may be eligible for a Rentgrata reward.
Rentgrata also analyses the conversation data between prospective renters and current residents to provide property management professionals with unique insights about what renters want.